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Sonia Rykiel and H&M announced a partnership to create a two collections for the fast fashion store. The lingerie collection, which is being launched on December 5, looks super chic. H&M has been leaking the ad campaigns over the past couple of weeks and I have to say that I am loving. The Sonia Rykiel for H&M is a return to old Hollywood glamour. Silks and satin robes and panties and brassieres that look so vintage encompass the collection. Don’t you just love it?
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Sonia Rykiel will also create knit collection for a spring release at H&M stores that will be for women and girls. Oh did I mention she’ll also be designing a jewelry collection to hit the stores on February 20? Fashion’s never looked so good ladies.