True Religion Spring 2013 Campaign

Blue jeans are as American as apple pie and baseball so when it gets reinvented, we get happy…very happy. This spring True Religion draws inspiration for its campaign from Malibu, always sunny and the blonde beauties rarely leave the house without their cutoff jean shorts.  Shot on Paradise Cove on the beach and boardwalk by Camilla Akrans, the campaign stars models Catrinel Menghia and Tom James gleefully soaking up sun while wearing their well fitted True Religion jeans.

Styles include distressed and cutout jeans, bleached cutoff shorts, the all-American denim jacket, brightly colored motorcycle jackets and buttery soft cotton tees for her.  Dark chambray shirts are still in for the gets but look for updated pairings with colored denim.

Courtesy photos