The World Gold Council invited editors to the exclusive 2011 Gold Panel at the Penthouse of the Motion Picture Enterprises to showcase the newest styles of designer gold jewelry from a large selection of gold jewelry designers and manufacturers. Over 90 pieces of jewelry were included in the exhibit from renowned designers like Roberto Coin, Erica Courtney, Inc, Rina Limor for J.R. Gold Designs, Coomi, MadStone, Susan Suh LLC, Mattioli, Kim Kaufman Designs and Alwand Vahan.
Editors were asked to rank each piece from 1-5 on uniqueness, beauty and trendiness. Pieces with the highest score will be photographed and included in the 2011 World Gold Council Jewelry catalog, which will be distributed to retailers worldwide. The pieces in the exhibit were rare, unique and precious, with many appraised for over $20,000. Many of the jewelry were intricately handmade pieces that collectors would appreciate.