Gucci by Gucci Pour Homme Fragrance Launch

>> GUCCI is set to launch it’s new men’s fragrance Gucci by Gucci Pour Homme on June 23 with a fete during Milan’s Men’s Fashion Week. The star studded party is one of the most sought after invitations. The party starts with an invite only dinner for 100 followed by a concert and dancing for a few hundred more. Irish singer Roisin Murphy, who covered “Slave to Love” for the fragrance’s television ad, will entertain the crowd. That’s not all folks. French DJ Michelle Gaubert will spin some hot beats for the audience to cut a rug or murder the dance floor. Guests for the fete include actor James Franco, the face of Gucci by Gucci Pour Homme’s ad campaign. [WWD]

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