Women are going to be rushing to their local tanning salons to get golden brown or tan after shedding the the bulky winter coats and multiple layers this winter. L’Oreal Paris wants you to skip the booth and instead opt for its new Sublime Bronze Dry Mist, a product you can use at home to get a healthy glow.
British singer Cheryl Cole has been tapped as the brand ambassador for the L’Oréal Paris Sublime Bronze mist, and the campaign, shot by Rankin has just been unveiled.
L’Oréal Paris’ Sublime Bronze Express Pro Self Tan Dark Mist collection consists of 15 products and includes prep, wash-off and tan enhancing products.
The new product is inspired by professional tanning sprays which has a wider spray technology to give a streak-free finish and 100% natural looking tan.