First Look: Seven Seconds of the Brad Pitt Chanel No. 5 Campaign

October 8, 2012


Chanel announced Brad Pitt as the new face of its iconic fragrance No. 5 back in May, a historic move, considering the French fashion house had never had a male as the face of its women’s beauty products before.  Five months later, teasers of the new campaign have been unveiled featuring a still of Brad with his face in the corner with him asking questions like ‘Do you feel lucky?‘, “What’s the mystery” and ‘Are you going somewhere?”

A series of three 7 second videos have been released with promise of the full campaign on October 15th.  I have to say, I a bit bummed that we don’t see Brad’s face but I’m going to trust Uncle Karl’s judgement and wait for the full shebang.



  1. […] at least that’s what it seems. In the last few days, we’ve got a sneak peek at Brad Pitt campaign for the iconic No. 5 fragrance; saw the debut of a new website chronicling Chanel’s No.5 fragrance history; and this […]

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As a tastemaker and body positive advocate, Makeda shows her readers of all shapes and sizes how to dress for their shape without breaking the bank. She combines luxury and high street brands into every looks to make style accessible to all. 


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