The winner of the H&M Design Award 2014 is 24-year old student at La Cambre in Brussels, Eddy Anemian. In Stockholm, the winning collection was presented with a fashion show at Mercedes-Benz Stockholm Fashion Week. In addition to the show, Eddy has won €50,000 and the opportunity to sell pieces developed from his collection in selected H&M stores and online later this autumn.
“I was so very happy to win the H&M Design Award, and the chance to show my collection at Mercedes-Benz Stockholm Fashion Week. I’ve wanted to be able to start my own label for such a long time, and now maybe with this prize I will have the chance to do it,” says Eddy Anemian.
The Saint Charmond, France native’s fourth-year collection They Can Cut All The Flowers, They Cannot Keep Spring From Coming inspired by Tilda Swinton in the movie I Am Love, and the French painter Ingres, is what won him the award. Features of the collection include floral upholstery fabrics cut and reconstructed into fluid shapes, contrasted with flounces of waterproof fabric with the effect of marble.
“Eddy’s work was very beautiful. The textile techniques used were interesting, as well as the elegant silhouettes he created. The future is very bright for him. I’m excited to see what he will do next,” says fashion designer Erdem.