Singer Gwen Stefani has teamed up with Michael Glasser, denim guru behind Rich and Skinny, 7 For All Mankind, and Citizens of Humanity for a new line DWP, or Design with Purpose.
“I was trying to get all the basics,” said Stefani, currently seven months pregnant with her third child, reports WWD. “Michael nailed the bottoms. For tops, I was trying to think about what I wear besides a tank top. I love cuffed-up sleeves, tops that are long in front and short in back. And we did a jumpsuit and a dress to fill in the gaps.”
At wholesale, the 18-piece collection range between $80 and $130. While the pants come in leather-like fabric and camouflage and snakeskin prints, the line also contains loose-fitting tanks, motorcycle vests and cropped tees in colors and patterns.
This isn’t Stefani’s only project as of lately. This launch coincides with a new Harajuku Lovers fragrance and a 52-episode cartoon, collaborations with OPI and Burton, an e-commerce launch for L.A.M.B. and a potential new music project.